Bea's 

A new visual identity for London’s iconic cafe

Bea’s has been serving up legendary American-style baked goods and classic English afternoon teas for lucky Londoners for the past 5 years. With their expansion, introducing a new location in Marylebone, came the opportunity to evolve their brand.

Bea's needed a scaleable, cohesive identity to facilitate their growth into a widely recognised brand. I positioned the brand as a warm local bakery with its own cheeky sense of humour by evoking its personality through the brand communications.

→ Read about and try their signature duffins here

 

ROLE

Art Direction, Designer

SKILLS

  • Consultancy
  • Design
  • Print Producer

FANCY SOMETHING LIKE IT?

Email me for more information regarding process & costs